Core identity
Download logo suiteLogo suite
- Clear space
- 0.12 × the logo height on every side
- Minimum size
- Horizontal 222px · Stacked 109px · Wordmark 98px · Symbol 32px · Avatar 48px
Full colour on dark
horizontal-reverse-color.pngDownload
horizontal-reverse-color.svgDownload
stacked-reverse-color.svgDownload
stacked-reverse-color.pngDownload
wordmark-reverse-color.svgDownload
wordmark-reverse-color.pngDownload
symbol-reverse-color.svgDownload
symbol-reverse-color.pngDownload
avatar-reverse-color.svgDownload
avatar-reverse-color.pngDownload
Mono black
Mono white / reversed
Single brand colour
horizontal-primary.svgDownload
horizontal-primary.pngDownload
horizontal-secondary.svgDownload
horizontal-secondary.pngDownload
stacked-primary.svgDownload
stacked-primary.pngDownload
stacked-secondary.svgDownload
stacked-secondary.pngDownload
wordmark-primary.svgDownload
wordmark-primary.pngDownload
wordmark-secondary.svgDownload
wordmark-secondary.pngDownload
symbol-primary.svgDownload
symbol-primary.pngDownload
symbol-secondary.svgDownload
symbol-secondary.pngDownload
avatar-primary.svgDownload
avatar-primary.pngDownload
avatar-secondary.svgDownload
avatar-secondary.pngDownload
Core identity
Colour palette
- Primaryprimary
- HEX
- #E64A35
- RGB
- 230, 74, 53
- HSL
- 7°, 78%, 55%
- CMYK
- 0, 68, 77, 10
--brand-primary
- Secondarysecondary
- HEX
- #D3D8DB
- RGB
- 211, 216, 219
- HSL
- 202°, 10%, 84%
- CMYK
- 4, 1, 0, 14
--brand-secondary
- Whiteneutral
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- HSL
- 0°, 0%, 100%
- CMYK
- 0, 0, 0, 0
--brand-white
- Blackneutral
- HEX
- #111111
- RGB
- 17, 17, 17
- HSL
- 0°, 0%, 7%
- CMYK
- 0, 0, 0, 93
--brand-black
- Paperbackground
- HEX
- #FEF8F7
- RGB
- 254, 248, 247
- HSL
- 9°, 78%, 98%
- CMYK
- 0, 2, 3, 0
--brand-paper
- Inktext
- HEX
- #171C23
- RGB
- 23, 28, 35
- HSL
- 215°, 21%, 11%
- CMYK
- 34, 20, 0, 86
--brand-ink
Core identity
Download typographyTypography
- AaThe quick brown fox jumps over the lazy dog400500600700
- AaThe quick brown fox jumps over the lazy dog400500600700
- AaThe quick brown fox jumps over the lazy dog700
Core identity
Voice & messaging
- Elevator pitch
- Branding, inventory-led marketing and reputation for automotive businesses. Connect the story on screen to the conversation in your showroom or workshop.
Core identity
Download brand guidelinesBrand guidelines
- Hosted guidelines page
- https://autobrandx.com/brand/identity/brand-guidelines.html
Visual language
Download patterns, textures & gradientsPatterns, textures & gradients
Visual language
Download motion & animationMotion & animation
Animated logo
Digital & web
Download favicons & app iconsFavicons & app icons
- theme-color
- #171C23
- Manifest background colour
- #FEF8F7
favicon.ico
favicon.icoDownload
Apple touch icon
apple-touch-icon.pngDownload
Digital & web
Download website & share imagesWebsite & share images
- Default page title
- AutoBrandX | Automotive Branding & Dealership Marketing Agency
- Meta description
- Branding, inventory-led marketing and reputation for automotive businesses. Connect the story on screen to the conversation in your showroom or workshop.
Digital & web
Download design tokens & ui kitDesign tokens & UI kit
UI kit source
- brand-tokens.cssDownload
Digital & web
Download email kitEmail kit
Email signature
- email-signature.htmlDownload
Marketing
Download marketing collateralMarketing collateral
Tri-fold brochure
Other files
website-qr.svgDownload
Print & merchandise
Download stationeryStationery
Business card
Print & merchandise
Download documents & presentationsDocuments & presentations
Media & communications
Download video kit